Amazon (currently £13.83 from one retailer there compared to £25 RRP) and thought what the hell...
They are very pretty.
Not only lots of pretty pictures of toys but tons of pieces of artwork from various Osprey books by Peter Dennis. In some respects this proves a tad distracting when trying to read the rules and I do wish that publishers wouldn't inundate the core rules section with so much eye candy!
Reading through the basic rules I did like what I was reading and am planning that my 28mm section level games may get bumped up to the platoon, one support weapon and one AFV level of the game (after all I probably have the figures and do have some Solido French and German tanks somewhere). There are some (to my mind) pointless rules for a 28mm game (AA rules? Why?) but the basic game looks like it will be fun.
However I was disappointed that despite lots of photos and artwork of various combatants in WW2 (especially the French, Japanese and Poles) there were only basic army lists for the big four in the book. Now I am prepared to look up TO&E's etc. but given the amount of fluff and eye candy in the book I was disappointed the French, Italians, Japanese and Poles didn't merit at least a page including any specific army rules.
Kudos to Warlord though in that they have subsequently released free basic PDF's for the French and Japanese, hopefully the Italians and Poles will be next.
Looking forward I am not sure I like the national army list book approach and would have preferred a campaign orientated approach with all the 1940 stuff in one, Pacific in another etc etc. Having to buy three books for the armies engaged in the Pacific for example is a bit of a pain if one only wants to do Far East 1944 but whatever approach Warlord took I suppose would have been wrong. Anyway I'm not sure how necessary these army list books will be for informal friendly games.
Overall I think as a rule set they are worth picking up (especially at half price) even for the artwork alone! I like how the rules read and can't help thinking they'd make the basis of a good SF set as well - Las-Bolt Action anyone?